Context
Design Challenge
The Department of Literature is building an app to encourage people to read more for fun. This app will randomly push micro-novels according to users’ chosen mood, types of interests and estimated reading time.
User Research
Moodboard
Typography
Colors and Graphics
Takeaways
- The time and context of the project greatly affected the scope and visual direction of the project.
- I decided to stick with flat, geometric graphics and only prototyped the essential screens - although there were many micro interactions that I wanted to flesh out but didn’t have the time to.
- Even the simplest concepts are not easy to execute. Designing for intuition always requires iteration and planning!